A full brand identity and content library built to match the energy of the watersports lifestyle they sell.
Montana Wake Co. sells premium wake boats and gear, but their visual identity hadn't caught up to the energy of the lifestyle their customers were buying into. They needed a cohesive look that could carry across signage, apparel, and social — and a content library to back it up.
We built a full brand identity system — logo, color palette, and typography — designed to feel as bold as the boats themselves. From there, we took it into production with an on-location photo and video shoot at their showroom and out on the water, capturing the team, the boats, and the gear in action.
A brand system built to scale across everything from apparel to boat wraps, plus a content library the team can pull from for social and marketing for months to come.